As a company we believe that creating and maintaining meaningful connections between people regardless of nationality, ethnicity or background is essential to the well-being of humanity.

Across Asahi and together with our employees we are providing financial support in the order of one million euro towards humanitarian activities to support the Ukrainian people. This includes support for refugees arriving in Poland, Hungary, Czechia, Slovakia and Romania where we operate. We will also be providing humanitarian support directly into Ukraine and for journalists working there and in danger. We continue to support our colleagues from Ukraine financially and by other practical means so they can best help their loved ones in need.

Asahi does not operate in Russia or Belarus and at the beginning of March we stopped exporting our products there.

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8/11/2022

Asahi Europe & International colleagues embrace RE:CONNECTION with communities through our shared purpose of Creating Meaningful Connections

“It is hard to overstate the value of our connections with our local communities”. Truly embracing our purpose of Creating Meaningful Connections, our RE:CONNECTION community program is focused on growing the relationship between our breweries and local communities, using our company’s resources and technologies in projects across Europe and the world. Through these partnerships we can best contribute to nature, society and the communities that we operate in.

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2/24/2023

The world’s favourite Czech lager introduces Kozel White; Surprisingly refreshing with fruity notes

Asahi Europe & International’s (AEI) beloved Czech beer brand, Kozel, is extending a warm brewery village welcome to a whole new category of beer lovers with the launch of Kozel White. As a brand built on values of craftmanship, passion, quality and innovative spirit, Kozel is always on the lookout for fun and delicious new ways to experience the beer that people all over the world know and love. That’s exactly what Kozel White is here to do, offering consumers a surprisingly refreshing taste with fruity notes at a lower 3,5% ABV.

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1/27/2023

New Fully Automated Plzeňský Prazdroj Warehouse in Pilsen will Speed up Deliveries while Reducing CO2 Emissions

With more storage space and faster handling of beer bottles and cans, Plzeňský Prazdroj (part of Asahi Europe & International) has successfully opened it’s new, fully automated warehouse in Plzen, Czech Republic. In the largest investment (780 million Czech Crowns) in our Pilsen brewery since 2006, it will enable Prazdroj to supply customers quicker, and more sustainably.

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